What is revenue?
Total income from selling goods or services before costs are deducted.
Revenue is the lifeblood of the business, calculated simply based on volume and price.
The Loss Condition: If costs exceed revenue, the business experiences a loss, which threatens its survival if it continues. Management must negotiate supplier prices, reduce waste, or optimize production.
What is revenue?
Total income from selling goods or services before costs are deducted.
How is revenue calculated?
Number of units sold × Selling price per unit.
What are fixed costs?
Costs that remain constant regardless of output, e.g., rent, salaries.
What are variable costs?
Costs that vary with production volume, e.g., raw materials, direct labor.
What is total cost?
Sum of fixed and variable costs.
What is gross profit?
Revenue minus the cost of goods sold (variable production costs).
What is net profit?
Gross profit minus all other operating expenses like fixed costs and taxes.
When does a business incur a loss?
When costs exceed revenue.
What is gross profit margin?
(Gross Profit ÷ Revenue) × 100 – percentage of revenue left after COGS.
What is net profit margin?
(Net Profit ÷ Revenue) × 100 – measure of overall profitability.
What does Average Rate of Return (ARR) measure?
Expected return on an investment relative to its cost.
How is ARR calculated?
(Average Annual Profit ÷ Initial Cost of Investment) × 100.